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Heirlooms
from the very 
first snuggle

Folded pink knit merino wool baby items with cherry blossoms

Luxuriously soft, hand-made Merino wool baby blankets and newborn gifts made to be cherished forever. Add a personal touch with custom name.

merino wool baby outfit
SHOP THE BLANKETS
FIND THE RIGHT GIFT

4.9

  • 402 reviews 
  • 1500+ nurseries

100%

EXTRA FINE MERINO WOOL

1,5k+

NURSERIES WORLDWIDE

€45+

FREE

SHIPPING

SHOP BY COLLECTION

Pick the thread, we'll
knit the story.

Every baby blanket and newborn outfit we make begins as a single strand of cloud-soft Merino wool and ends as a cherished family keepsake. Whether you are welcoming your own little wonder or searching for the perfect, personalized baby shower gift, our collections are hand-made to weave warmth, safety, and love into your baby’s very first chapters.

Stack of knit merino wool baby items in pastel colors.

MOST LOVED

Knit merino wool baby items including hats, booties, and pants.
Knit merino wool baby items including a white blanket.

PERSONALIZED

Gift box set containing knit merino wool baby items.

THE MOST-LOVED SIX

The most-loved blankets
this season.

Curated weekly from sales, reviews, and the ones we keep restocking. Tap a colour to swap.

Knit merino wool baby items in a wicker basket

ANTI-PLASTIC SINCE DAY ONE

100%

Extra fine merino wool

From sheep to stitch

Thermo regulation

Temperature‑regulating

Warms in winter, breathes in summer. One blanket, all year.

antio-odour

Naturally odour‑resistant

Wash less, wear more. Lanolin is nature's antibacterial.

WHY MERINO WOOL

Nature, not plastic wrap

A newborn's skin is five times thinner than an adult's and cannot yet regulate its own temperature. While synthetic blankets made of acrylic or polyester trap heat and moisture, like a plastic sheet, our blankets made of 100% extra-fine merino wool allow your baby's skin to breathe freely. They keep your baby warm in winter, cool in summer, and provide completely natural comfort. Pure, sustainable, and absolutely plastic-free.

softness

Softness

Soft for newborn skin

Biodegradation

Biodegradable

Polyester takes 200 years. Wool takes one season in compost.

FROM THE NURSERIES

Almost two thousand families.
One small blanket at a time.

Every review below is a real customer, pulled from Etsy. More reviews you could see in products.

4.9

ETSY

Base on 312 verified reviews

4.9

Friendly service, quick processing and shipping. Nice product.

Katharina

AUSTRIA - MAY 2026

PERSONALIZED BLANKET

VERIFIED - ETSY

K

Beautiful blanket, super fast shipping, thank you so much!

Stefanie

GERMANY - MAR 2026

SPICY BROWN BLANKET

VERIFIED - ETSY

S

Item is of good quality and seller was quick to respond to questions and provide additional information

Kevin

UNITED STATES - FEB 2026

CREAM BLANKET

VERIFIED - ETSY

K

I ordered a baby blanket in ecru colour for my daughter and it is beautiful! Also it arrived in 11 days from Lithuania to Australia. Very prompt service. Would definitely recommend!

Elizabeth

AUSTRALIA - JAN 2026

BROWN BLANKET

VERIFIED - ETSY

E

Beautiful knitwear, the personalization is top-notch and delivery was very fast!

Alizée

FRANCE - JAN 2026

WHITE BLANKET

VERIFIED - ETSY

A

FROM THE JOURNAL

Stories from the 
slow site 
of the nursery.

Two new posts a month - gift guides, care notes, real conversations with the makers and the parents.

10% OFF YOUR FIRST ORDER

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